As we move towards new experiences, we continue to iterate upon the depth in which we interact with our audiences. Our digital imprints across technology continue to develop to more humanized experiences. The most popular applications and solutions are that in which allow ease/speed/clarity to interaction. Though a few subcultures have adopted GIF as an explicit means for interaction, the individuals and brands seeking to create a holistic experience should use video.
The temporality of content has always struck me as an exciting factor. Though when we talk about gamification, we often miss the macro version of such, placement, or rather the management of it, through exclusivity. As many of my early computer days unfolded, I felt in a rush to achieve/do/accomplish now in what today is quite a broad-spread achievement. This is not saying my goals were more admirable, though they certainly felt it at the moment. What has occurred is a shift in culture, a stratification of technology, at least in the more fortunate areas, along with now the developing areas as well.
I’ve always felt it important to understand why there is an air of importance felt through responses in these spaces. From the initial Twitter videos to Periscope to Snapchat experiences in what we now see as videos unfolding through the digital plane. The truth, or so I believe is that of storytelling. The way we communicate with rapid depth; I know, seems frail, but hang with me… it is through that of visuals. This is not a new phenomenon, but we are widely adopting the use of these concepts as our present vernacular. It is interesting to think, a vertical video with a bar of text is the new walk a mile in your shoes, or so we assume and accept.
Though I too have filled Vine, Snapchat, Instagram, and Periscope eating with food and past meals, I feel I understand a contribution to the overarching presence here, as I mentioned, I believe it to be storytelling. These experiences, these moments we capture, are our own visions of what life is like, learning through experience that the way we use the tools filters/colors/cameras or even how can shape a story within a small space. Knowing that the variables are quite set, despite the addition of different variations, those who choose, find paths to create a unique experience in wonderful ways.
The evolution of these platforms and the margin of prolific expansion of such is the only testament to their existence and proclivity in our lives. For those platforms that were there from the start, I nod to you, you saw how viable these platforms could be and push to define those finite variables that sway in the balance of product success.
As we move deeper with the interaction of bots and IoT, we will begin to use these experiences as points of reference, it will be intriguing to see how these products shift once again to consider these spaces and develop features around the new platforms. Seeing already Apple’s expose of emoji interaction, I am curious to see where the next interactions will begin to take place. The value of Periscope, Snapchat, Instagram, and all of the interactions that foster these temporal experiences, should only increase. Their integration or iteration of messaging applications will drive the mainstay of the voyage through IoT interactions, and into the not so distant mixed realities of tomorrow.
Though many will advocate for messaging services as their user bases only continue to increase, I do rather enjoy finding ways to enhance matters, I think that is where creativity is sometimes best, when up against it. There is a lot to the balance of these platforms, subtlety we do not accredit them enough for how they manage to keep us, and how they have changed the ways in which we communicate.
More so than the live video I am fascinated with the experience that is created with the short burst of the camera, the quick responses, and the live attributes all combined. I remember the first time I got a video response on Twitter, it was beyond what I could image, it felt so pure and tailored, my name was said, the message took time, and effort, to mention as well it was outside of the platform. Do you see the steps here, they should be easy to preclude in sentiment when juxtaposing our normal interaction. Okay, maybe I am assuming too much understanding, so let us break this prose to find it.
— Video messaging
— — Directed at my account > me specifically = finite directive
— — Mentioned my name using voice = psychological need
— — Temporal > exclusivity of experience = satisfies psychological hierarchy
— — External means (additional platform)> reversing empathy = gratitude
So you realized it too right? The connection not just between visuals as aforementioned, not just the psychology of the name, but the vocal interaction. Think of how generations passed information, consider how outside of cave paintings, you understand our existence, far beyond when we have lived, and even before the written components of these topics. As much as a bird sings, or a dolphin calls.
Ours, humans, is that of our voice, that of the vibrations we create as we echo through our existence. This as many is a challenge of digital interactions without such, so much of our experience comes not only from body language but our perception of how another emits this sound. ‘Can you hear me now?’ — yeah, I see what you did there, you played this concept into our relational minds and said here brain, chew on this concept while you align this brand.
It makes sense, or sort of, as we veer into this path of voice-driven IoT technology and the engaging experiences it brings on its own, mind you the various other devices it connects with. The first time I heard IoT was when it was making coffee based on your mood, though I would hope; the machine understood how particular I could be about such and rendered that my ‘mood’, now that would be intelligence designed.
What I enjoy about all of these technologies, is not specifically every or one individually, though studying them as such is wise, but the connectivity of these devices in the future. How all of these experiences, the nuances of them, and how we respond to designing them.
We can certainly advocate a framework, push ethics until perfection, but as we saw with the videoesque exchanges that are now leading us into dark social, we must ask ourselves, are we connecting these properly, are we providing opportunity for understanding, and if so, are these technologies built so the user intuits such?
A question we must ask, beyond the product, the design, how as one, do these components work? Building these pathways between neural components and intelligent machines will become the future of how we interact with technology and develop a greater general human intelligence.
The form factor of the device continues to shift as the intuition of the programs and experiences we are creating define new paths to a solution. What is of these interactions begins to become, what is of us, what are we and how do we wish to approach solving these tasks.